Dream of a Nation
Read, Watch, Write for Pathos, Logos and Ethos
Encourage your young citizens to make a difference. Using Tyson Miller's Dream of a Nation: Inspiring Ideas for a Better America as a starting point, class members watch documentaries, investigate issues, and then write letters to...
The New York Times
Super Brand
Children can recognize popular brands from an early age, but these images symbolize much more than what they advertise. Take a journey through the design of a logo with a lesson that focuses on the history and ubiquity of the Super Bowl...
K20 LEARN
Ethos, Logos, Pathos: Persuading Your Audience
Ethics, emotion, reason—scholars investigate advertisers' persuasive techniques to attract buyers. After examining the techniques used in infomercials, writers craft a persuasive essay on a topic of their choice.
American Psychological Association
Psychology Goes to Madison Avenue
As part of a study of well-known psychologists, class members create a name, a business logo, an advertisement for TV, online, radio, or print, and a pamphlet for the business run by one of the psychologists on a provided list. An...
Curated OER
Impact of Greek Mythology in Today's World
Students explore world logos and names of companies and relate them to Greek myths. Events real and imagined are examined and their effects on later cultures are discussed.
Curated OER
Language Arts: The Three Appeals
Students are able to identify and describe the persuasive techniques used in editorial writing. They are able to label persuasive techniques with the logos, pathos, and ethos terminology.
Curated OER
All About My School
Students construct a website with several links to pages they create. The site weaves logo titles, photos, animation, and textured backgrounds created and edited in PhotoShop into pages created using Dreamweaver software. The project...
Curated OER
My Flag for the Future
Students study the logo or crest that represents their hometown and describe what it means. They create a new logo for the younger members of their hometown after looking at images of symbols from many other cities and towns.
Curated OER
Advertising
Young scholars complete a product analysis as a study of advertising. In this advertising lesson, students discuss advertising by putting up 10 product logos with the name of the products taken out. Young scholars see how many...
Curated OER
Logos
Pupils create a presentation incorporating an originally created logo to advertise a new drink product. After creating their logo, students produce create an advertising campaign for their new product. Advertisements are presented to...
Curated OER
Nutrition and the Media: Cereal Box Consumerism
How many treats do you buy each week? Learners investigate diets and how the media tricks consumers into purchasing unhealthy snacks. They will investigate the designs and logos affiliated with cereal boxes and identify specific phrases...
Curated OER
Ethos, Logos, and Pathos
Students compare and contrast "Letter From a Birmingham Jail" and "Civil Disobedience" by writing a paper using MLA format.
Curated OER
El Mundo Maya
Students conduct Internet research on the Mayan world, both past and present. They complete a worksheet, create a logo that represents the Mayan world, and write a Mayan legend, glyph, or music.
Dream of a Nation
Creating Awareness through Action Oriented Writing and Research
Middle schoolers aren't too young to feel strongly about politics, social issues, consumer rights, or environmental problems. Demonstrate the first steps toward social change with a project about action-oriented writing. Eighth...
Curated OER
Seals: From the National To the Local
Third graders investigate official government symbols by completing a scavenger hunt. In this U.S. Government lesson, 3rd graders participate in a scavenger hunt in which they locate seals or logos in their community....
California Department of Education
Plagiarism is Stealing!
Stop, thief! Do your pupils understand the consequences of plagiarism? Lesson three of six in a series of college and career readiness activities demonstrates the dangers of taking credit for someone else's work. Learners engage in...
Curated OER
Magnificent Mythology
Sixth graders research Greek mythology and explore mythological references. In this Greek mythology lesson, 6th graders view a PowerPoint about Greek mythology and read myths and their characteristics. Students discuss the relevancy of...
Curated OER
Aussie symbols
Pupils work in groups to identify, examine, collect, and present a range of symbols and logos used in Australia.
Curated OER
OaxacaTurtles
Pupils identify types of turtles off the coast of Oaxaca. They become acquainted with the Mexican Turtle Center. They create a project (mural, map, panel discussion, logo/design) to communicate researched information.
Curated OER
Quidditch Sports Report
The students pretend they are the school newspaper's sports reporter, they write an article on quidditch. Students create a newspaper layout for the story that includes headings, newspaper branding and logos, advertising and accompanying...
Agriculture in the Classroom
Chocolate Taste-Testing: Introduction to Loco for Cocoa
Is the price of chocolate a good indicator of taste? Your learners will approach this question through experimentation and analysis, and will then delve into the rich history and complexity of cacao and chocolate.
Penguin Books
An Educator's Guide to The Green Glass Sea by Ellen Klages
A lot of secrecy shrouded the creation of the atomic bomb. Readers uncover some of that secrecy using an educator's guide for the novel The Green Glass Sea. Three weeks of lesson plans feature discussion questions and reading...
Curated OER
Financial Institution Comparison
Once learners are ready to choose a bank, how do they make a smart decision for their financial needs? Scholars help each other by jigsawing the research in groups. After introducing checking and savings accounts with the attached...
Curated OER
Econ in a Bag
Here is a nice idea, have your young entrepeneurs form their own companies. Each company is given a paper bad to locate and place resources in that they can use to create products their businesses sell on Sale Day. They identify and...
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