Curated OER
Market Research
Young scholars examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
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Organizing a Business Trip: A Technolgy-Integrated Project
Students research the Internet to gather information about silk and make travel arrangements for a business trip. They create a memo to participants, create a database of suppliers, a letter to suppliers, design company letterhead and...
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The Marketing Mix
High schoolers examine the seven P's in marketing. They discover the need to blend different elements to make marketing successful. They place significance on elements for different products and services.
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Technology and Changing Social Attitudes
Students investigate three examples of how changing circumstances, linked to technology and social attitudes, affect a business. They complete an activity and participate in discussion.
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Algebra I Project: Make Your Own Business
Students explore the concept of algebra in real world situations. In this economics lesson plan, students design, plan, run, and evaluate a small business. Students will create a product, market the product, and try to make a profit.
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Describing Business Trends
In this technology worksheet, young scholars write e-mails that are focused upon the concept of describing business trends. The sheet contains some suggestions.
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Entrepreneurship: Will it Work?
Consider to possibility of starting a business as a way to examine the concept of entrepreneurship. Learners develop and analyze feasibility studies, marketing strategies, proposals, and local census data all needed when starting a small...
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What Drives the Stock Prices?
Students discover that earnings drive stock prices. They look for earnings growth from the continuing operations of a business. They also use price-to-earnings ratio as one of the tools in choosing stocks for the Global Stock Game.
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Micro-finance Challenge
Students play a micro-finance game. in this global economy instructional activity, students play a game that assists them in concepts of micro-finance. Students will also watch a business development video and explore additional resources.
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Contestable Markets
Students make inquiry into the concept of contestable markets. The lesson focuses upon theory and the intention is to encourage students to move to analysis or evaluation of the market. The lesson helps to reinforce the skills of...
Workforce Solutions
Egg-streme Sports
Challenge small groups to build a structure that catches a raw egg without breaking—working collaboratively and applying mathematical and engineering principles. Pretending the frame was made by a business, scholars create a marketing...
Council for Economic Education
Economic Data Lesson: Economic Policy Options
Can you make decisions that will impact millions of people around the nation? Scholars research the role of the Federal Reserve, and its Chairman, on the economic outlook of the country. They analyze current trends in unemployment,...
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Asset Led versus Market Led Marketing
Students make a distinction between asset-led and market-led business approaches. The context used is that of British Airways (BA). BA has faced a number of challenges in the last ten years and the strategies developed have, in some...
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Market Share
In this business learning exercise, students find the correct terms to complete each thought needed for the statement to be true from the word bank that is provided.
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Market Structures and Competition
Students review concepts related to market structures and competition. Using supply and demand, they identify what factors cause them to shift and analyze business downward facing demand curves. They compare and contrast the abilities of...
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Risky Business - Or Not!
Students explore the concept of the stock market. In this stock market lesson plan, students discuss the stock market and how it works. Students hypothesize what makes a stock price go up or down. Students watch a short video about...
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Business Practices and Competition
Students identify the costs and benefits of large corporations and monopoly industries. Using the internet, they discover how businesses use different types of exploitation to maximize their profits. They read two articles about plants...
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23 Cause Effect and Contrast
For this technology worksheet, students practice writing some e-mails that focus upon informing others of some changes for a business.
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To Market to Market
Fourth graders research a product and participate in an integrated simulation of a free market economy where students will create, buy and sell a good or service. In completing this activity, 4th graders understand the concepts and...
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Using a spreadsheet and the Internet to learn about stock market performance
High schoolers record the progress weekly of a business of their choice on the stock market, graph those results, research and report on current news and how it pertains to the companies recent performance.
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Entrepreneurship - Product Marketing
Students demonstrate critical thinking skill when creating and producing a salable product. They exhibit appropriate presentation and listening skills. They communicate effectively through written language.
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Stock Market Basics
In this economics instructional activity, students read a 2-page selection titled "Stock Market Basics," and then respond to 8 short answer questions about the information presented.
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Cost and Revenues
Students develop the key concepts of total, variable, fixed, average and marginal costs. The theory of using different business scenarios is applied to different situations for an extension to real life application.
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Information Action and Help
For this technology worksheet, students practice composing the e-mails needed in order to obtain information and get help on business projects. They practice asking for information and help.