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What Goes Up Must Come Down
From understanding stock market performance and return on investment to identifying the costs and benefits of credit and avoiding debt problems, this is an absolute must-have resource for financial planning and literacy.
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Giving Them the Business
Students work in small groups of 4-5 students to form a business, create, market and sell their product, and track their expenses and profits. They experience the roles of the producer, distributor, and consumer of goods.
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Marketing Techniques
Students explore, analyze and study the key elements of the marketing mix and the significance of the promotional mix. They investigate and explain the importance of communication to Vodafone and the use of David Beckham to sponsor its...
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Lobster Business Charts
Learners research four Maine based businesses involved with lobster fishery as a career analysis. In this career exploration instructional activity, students research lobster fishery businesses and write a class book showing the...
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Business Communication 1
Students examine a variety of methods that can be used to communicate information, and the process of communication. They analyze various business communication scenarios and write reports on their opinions of the situations.
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Accounting/ Marketing Cookies
Second graders become involved in the advertisement, marketing, and development of their own cookie business. Students must choose a job for the preparation and baking of the cookies. Students also manage the profits and advertisement of...
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The Persuaders
Have your upper graders watch the documentary, "The Persuaders" as they explore how advertisers try to gain potential customers. The video is followed by a discussion and close examination of new marketing trends and strategies.
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How is the Game Played in an Economics Class?
Students research companies, choose stocks, and create portfolios online while playing the stock market game.
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Effective Communication: Listening, Speaking, Writing, Interpreting
Help young learners become active listeners and strong public speakers with a set of activities that range from paraphrasing, to discussions, and self-reflection. Additionally, the lessons address social media skills and non-verbal...
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The Four P's of Marketing
Students explore how product, price, place and promotion play key roles in the marketing mix.
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The Artist as Entrepreneur: Getting Down to Business: What's My Market?
Students create a marketing plan for their artwork by analyzing their potential customers. They consider the type of art they wish to produce, the price range for the art and the type of competition that they face then develop a low...
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Teen Business Plan
Students use Microsoft Office to design documents associated with a teen based business. In this business plan lesson, students develop a business plan for a teen business. They use Microsoft Office to develop a professional portfolio...
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MEANING GROUPS INTRODUCTION PART 2: TALKING ABOUT CUSTOMERS
In this business worksheet, students find the appropriate area for each term and put it where it fits in the potential business plan.
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Identifying potential target markets
Students analyze data. In this secondary mathematics lesson, students identify the demographic, geographic, and socio-economic characteristics of potential target markets for planned goods and services. Students identify and...
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Market Supply and Demand and Equilibrium Prices
In this economics worksheet, students respond to 27 fill and the blank and multiple choice questions about market supply and demand as well as equilibrium prices.
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Algebra I Project: Make Your Own Business
Students explore the concept of algebra in real world situations. In this economics lesson, students design, plan, run, and evaluate a small business. Students will create a product, market the product, and try to make a profit.
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Drawing and Painting Business/ Logo Design
High schoolers create business logos using drawing and painting software. They do this to promote a real or fictitious product.
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FACS:Puppet Factory (Mktg)
Learners explore marketing strategies while producing a hand-sewn puppet. They obtain information about child care and safety as well as basic hand sewing techniques.
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Harry Potter Debate
Young scholars read a short article about the upcoming release of the new Harry Potter novel. They debate the issues surrounding the marketing of students's books and films after internet research to support or oppose the topic.
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Pop Shop 4 - Shopkeeping
Students create a store where they sell pictures, tee shirts, and prints. For this store lesson plan, students learn about sales, marketing, and how to run a business.
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Running of the Bulls
Learners examine what might be in store for Wall Street following the NASDAQ's 547.57 point plunge on Tuesday, April 4, 2000. They evaluate how they might manage a heavily laden high-tech portfolio before deciding how to invest in the...
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Alicia Keys, Songs in A Minor
Students watch a video about Alicia Keys and discuss the business side of her career. Groups role-play producers for her new album taking on the responsibility for all aspects, including budgets, contracts, song production, and advertising.
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Asset Led versus Market Led Marketing
Students make a distinction between asset-led and market-led business approaches. The context used is that of British Airways (BA). BA has faced a number of challenges in the last ten years and the strategies developed have, in some...
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Market Research
Young scholars examine the difference between primary and secondary market research, and the limitations of market research in developing marketing strategies. They list specific examples of products and services linked to television...
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