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Business: What Are Advertisers Selling?
Students will search for hidden messages in advertising and the "hidden audience." They gain a greater understanding of the structures of advetising and marketing.
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Goods and Services
Second graders demonstrate their understanding of goods and services through group presentation. In this simplified economics lesson, 2nd graders are divided into groups representing a particular market. They then create posters with...
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Beyond Organic?
Students examine the critiques of organic agriculture and its production and marketing approaches. In this sustainable agriculture lesson students study how the ideas about ethics of the food system are changing.
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Careers in Science
Students learn the trends in the current job market for scientists,
find where the jobs are, the range of salaries, and the job requirements.
They discover that scientists do some very interesting things, then
write a letter of...
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ECONOMIC SYSTEM
Students identify two American industrialists within the United States during the second half of the 19th century. They use specific examples, compare and contrast how these two industrialists were successful in their market. Students...
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Elements of an Economic System
Students review the elements of an economic system. Using a circular flow model, they explain the flow of money, products and factors of production. They identify transactions that would occur in the product and factor markets.
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Looking Back
Learners work together to research the history of Macedonia. As a class, they compare and contrast a free market economy with a state-controlled economy. In groups, they read a letter by a Peace Corp volunteer and compare it to their...
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Group Advertising Project Using iMovie
Pupils, while working in groups, pick a product or service from one company to invest in for the Newsday Stock Market Game. They develop an advertisement for the product or service utilizing the iMovie program on the computers.
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Passport to Globalization
Learners discover how to live on a low budget. In this economics lesson, students investigate how the value of money in different countries affects market exchange. They should be familiar with money exchange policy.
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Westward Expansion - Fur Trade
Young scholars complete a unit of lessons to learn how products reach the market and study the history of the fur trade. In this history and trade lesson, students first learn about the technology that allowed products to reach market...
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What to do with Malus-domestica, Cultivated Apples?
Students take on the roles of apple farmers. In this Arizona agriculture instructional activity, students explore the concepts of supply and demand as they role play apple farmers who create marketing campaigns when supply outweighs demand.
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Advertising and Consumerism of the 1920's
Eleventh graders discover the impact of advertising in 1920's America. In this 20th century history lesson, 11th graders complete KNU charts as they research marketing techniques that were used during the decade to promote consumerism.
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From Bolls to Bolts
Fifth graders explore the economic effects of the colonization of North America. In this Social Studies lesson, 5th graders examine the economic and cultural results that occurred due to North America entering the market. Students...
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Why We Trade: Exchanging Goods and Services
Students conduct simple bartering and trading activities and consider how product value can be altered by the market.
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Crude Awakenings
Students first discover the tensions that have recently caused the price of crude oil to skyrocket. They explore the ways in which oil prices are determined, investigating both free market and oligopoly conditions.
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Who, What, Where, When, and Why
Students explain the concepts of market system, command and mixed economy. They describe the differences between needs and wants. They compare and contrast different government and economic systems.
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The Latin American Mercado
Students spend a week learning the importance of the marketplace in Latin American life. They study and create products for their market and then role-play vendors and sellers for two days, practicing their bargaining skills and their...
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Protect Yourself
Students read about the marketing of permethrin-treated clothing to help prevent insect borne illnesses. They design a poster to create awareness of an insect, animal or plant species which is harmful to humans.
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A Look at the Population Density of the United States
Learners acquire census information and create maps of the population density of the United States on different scales. They role play the roles of workers of a retail company and they use the population data to market to their customers.
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Making Good Investments
Students compare different aspects of investing money from traditional savings accounts to money market accounts. They research investment accounts at local banks and compare them.
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Appeal of Tourist Destinations
Students examine the appeal of different tourism destinations. They identify how appeal applies to the opening of a new theme park. They explore how tourism organizations enter a new market.
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Demonstrate Selling Skills in Travel and Tourism Contexts
Learners examine how different organizations use selling. They interpret data and analyze customer needs. They practice their selling skills in a sports tourism market.
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Kids Are Consumers Too
Students investigate a chosen product. They use television, radio, print, and internet sources to investigate how the product is advertised. Students create a market research survey to determine which brand is preferred by their peers...
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World War I: Propaganda
Students examine propaganda from the World War I era. Using the examples, they identify how they were able to change the opinions of those viewing it. They discuss whether the United States entered the war to find new markets and further...
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