Students examine the need for market research. In this tourism lesson, students use new vocabulary and research more about a tourism organization. They develop market research action to an organization.

Sixth graders explore profit and loss in the wheat trading market.  In this sixth grade mathematics lesson/social studies lesson, 6th graders play a “Wheat Market Trading Game” in order to investigate the concept of supply and...

Students explore the role of government in the economy market. In this economics lesson, students analyze the decision making and how it takes into consideration additional cost, benefits and public awareness of what they are trying to...

Athens had olive oil—and lots of it! However, it needed wheat from the Egyptians. Understanding how societies get what they need through advantage and trade can be complicated. A scripted role-play exercise and in-class production...

Challenge your classes to design and market a new product. Collaborative groups use geometry skills to create packaging for their products. Finally, they plan a marketing strategy to present to a marketing specialist.

How do companies determine the prices of their products? Marketing maestros discover the concepts of cost and break-even point through discussion, independent practice, and a collaborative assessment. The career and technology-oriented...

How many pairs of Nikes® or Apple® products are in the average American home? What makes someone buy one particular type of laundry detergent over another? Scholars grapple with these questions as they develop a list of brands they use...

Marketing is not just important for products—it's for people, too! Using the informative resource, scholars learn about the various parts of a resume. Next, they use their newfound knowledge to create a resume to highlight their skills...

Students work in groups of four to create and market a product. They choose or create a product which fits snuggly in the box given at the beginning of class. Students are told that the product must not be an article of clothing, shoes...

Students examine different marketing techniques how to present themselves while looking for work.  In this marketing lesson students create their own advertisement. 

Fourth graders research a product and participate in an integrated simulation of a free market economy where students will create, buy and sell a good or service. In completing this activity, 4th graders understand the concepts and...

Students review concepts related to market structures and competition. Using supply and demand, they identify what factors cause them to shift and analyze business downward facing demand curves. They compare and contrast the abilities of...

Students design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with an...

Learners demonstrate critical thinking skill when creating and producing a salable product. They exhibit appropriate presentation and listening skills. They communicate effectively through written language.

High schoolers review the factors of production and how they are used to make the products they buy. In groups, they participate in different scenerios in which they discover the amount of power they have to affect change buy purchasing...

Students demonstrate critical thinking skills when creating and producing a salable product. They exhibit appropriate presentation and listening skills. They communicate effectively through written language.

Students engage in a study that explains how laws and government have policies that affect the economy to run more smoothly. The focus is upon the historical development of the free market and how the government was involved. Students...

Students record the progress weekly of a business of their choice on the stock market, graph those results, research and report on current news and how it pertains to the companies recent performance.

Students calculate United States GDP and GDP per capita, use a choropleth map to acquire information, and create choropleth maps of GDP per capita in South America. They identify regions with high and low GDP per capita

Fifth graders examine advertising on wrappers and determine how it makes them feel about the product. They determine through a discussion the kinds of advertising/marketing techniques used to attract them to a product.

Students create a marketing design, print communication design and a package design for a suite of products for an imaginary company. They identify the qualities of successful logos and incorporate those qualities into their own designs.

Students discover how to turn firsthand knowledge of common products into a useful way of choosing stocks for the Global Stock Game. Once students find the parent company of a product, they can buy shares of stock of the larger company

Students experience how to turn firsthand knowledge of common products into a useful way of choosing stocks for the Global Stock Game. They engage in a simulation of buying stocks.

In this advertising and marketing worksheet, students read an article regarding alcohol marketing and then respond to 8 short answer questions.