Curated OER
Writing a Commercial
Students create a product and write a commercial to sell the product. They discuss the differences between ads for television and radio and ads for print. They discuss the persuasion techniques used by ad writers.
Curated OER
Parrot in the Oven: Letter to a Character
Readers of Parrot in the Oven: Mi Vida place themselves in the story and craft a persuasive letter to a character in Victor Martinez's National Book Award-winning novel.
Federal Trade Commission
Ad Targeting and Techniques
What techniques do advertisers use to reach a target audience? Pupils discover the answer with the second of four Admongo lesson plans. Scholars learn about the most common strategies advertisers use to convince people to buy something....
Curated OER
Youth voters and election turnout
Students investigate why 18- to 24- year-olds have a low turnout at the polls. Students develop a plan to encourage young Americans to vote, or write a persuasive essay telling why they should vote.
Curated OER
Apply Post-Reading Skills and Discuss Persuasive Text
Students put their reading comprehension skills to practice. In this interpreting text activity, students read "Chief Red Jacket's Reply," and then respond to questions that require them to reason, infer, and analyze the selection.
Curated OER
How Advertisers Persuade
This plan centers around the article "How Advertisers Persuade," although it is not included in the lesson itself. Get your class thinking about advertising, appeals, and techniques that companies use to get their products from the shelf...
Global Oneness Project
Exploring the Creative Process
Launch a discussion of the creative process with a short video that features the daily ritual of Slobodan Dan Paich, a San Francisco artist. Slobodan models his approach to tea painting and shares his reflections on the creativity.
Curated OER
But We Need More, Where Will It Come From?
Students write a persuasive letter and create a poster about pollution and conservation. For this pollution and conservation lesson plan, students learn how humans are the number 1 cause of pollution.
Utah Education Network (UEN)
Classical Appeals and War Speeches
Discuss classical appeals of rhetoric through the speeches of Winston Churchill and FDR. Learners read, annotate, and analyze the speeches by the men before using a graphic organizer to track the use of ethos, pathos, and logos.
Curated OER
America's Favorite Landmarks
Students research using Google Earth a variety of websites to explore America's most prominent and famous buildings. They then compare and contrast architectural styles and write a position paper defending or arguing against their chosen...
Curated OER
Once Upon a Genre
Students examine fractured fairy tales before responding by writing in many different genres including a persuasive essay, a personal narrative, a letter, an advertisement, and a resume'. They create a pop-up book with their written...
Curated OER
Screening the Silver Screen
Students write New York Times Movie Guide Reviews using descriptive and persuasive language.
Curated OER
Writing and Publishing Skills
Seventh graders experience the satisfaction of writing for a purpose; their self-selected piece be published for an audience. They write using techniques appropriate to the selected genre.
Curated OER
Story Problem Writing
Students write story problems which can only be solved with the application of multiplication facts. They write an extra fact that isn't needed to solve. When their partners do the problems, they must cross out the fact that they do need.
New York State Education Department
TASC Transition Curriculum: Workshop 5
Are video games sports? Pupils investigate this question as well as various nonfiction selections to learn more about claims and the support that defines them. All of the selections mimic the rigor on state tests and encourage close...
Curated OER
Noncombatancy and the Seventh day Adventist Church
Upper graders investigate how the Seventh Day Adventists are objectors to the practice of war. The lesson covers the Civil War and examines the church's position about the practice of war. The research extends to modern wars and learners...
Curated OER
Transgenic Salmon
High schoolers research the various aspects of transgenic salmon. In stakeholder groups, they create posters intended to sway voters for or against the creation of transgenic salmon. They also write an individual position paper on the...
John F. Kennedy Presidential Library & Museum
Recipe for an Inaugural Address
An inaugural address represents the first moments of a new beginning. Using John F. Kennedy's speech as a model for guided practice, groups examine the ingredients of an inaugural address. Individuals then repeat the analysis process...
Curated OER
Read This Book
Students practice summarizing a story that they have read. They write a persuasive essay encouraging others to read the story they have finished. They are to create a movie trailer or advertisement to promote the book.
Curated OER
A Call for Change
"Come gather round people, wherever you roam..." Bring the voice of Bob Dylan to your class with this lesson plan, which takes Dylan's song "The Times They Are A-Changing" and analyzes both the message and voice in the lyrics. Your class...
Curated OER
Reading Comprehension 4
Ever needed a reason to stop eating meat? Read this interesting (and slightly disgusting) passage with your class to assess reading comprehension.
Curated OER
Performance Event
Pupils examine the media by writing a compare/contrast paragraph. In this mass communications lesson, students identify and discuss the main sources of information for Americans in today's age. Pupils analyze pictures of people...
Curated OER
Rendering a Resolution
Students explore the concept of peace. In this International Peace Day lesson, students determine their reaction to a scenario that requires them to benefit themselves or benefit everyone. Students discuss the scenario and discuss...
Teaching Tolerance
Community Bulletin Board
A project-based lesson has pupils create a bulletin board to share artwork, nonfiction articles, and messages based on social justice themes. The finished board is displayed in the community to create a place for discussion.