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What's the Ad Hook? Lesson PlanWhat's the Ad Hook? Lesson Plan
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Curated OER
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Lesson Plan

What's the Ad Hook?

Curated and Reviewed by Lesson Planet
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Students analyze car advertisements. They consider the types of ads that are geared towards young people, the hooks that advertisers use (bandwagon, music, celebrities etc.) and whether ads have any correlation to the quality of a product.

3 Views 5 Downloads
Concepts
advertising, target audiences, automobiles

Additional Tags

advertising, automobiles, target audience, social studies
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Resource Details

Grade
7th - 12th
Subjects
Social Studies & History
1 more...
Resource Type
Lesson Plans
Audience
For Teacher Use
Duration
5 days
Instructional Strategies
Inquiry-Based Learning
1 more...
Year
2002

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