Federal Trade Commission
Ad Creation
How would someone market a new cereal to space aliens? Using the third lesson from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their products. As a...
College Board
Evaluating Sources: How Credible Are They?
How can learners evaluate research sources for authority, accuracy, and credibility? By completing readings, discussions, and graphic organizers, scholars learn how to properly evaluate sources to find credible information. Additionally,...
Teaching Tolerance
Sensible Consumers
Girls like pink and boys like blue. Working in small groups, learners discuss stereotypes about children in advertisements. Then, scholars create their own manifestos about how they plan to respond to the consumer market they see in...
3C Skills Collaborative
Skill Twenty: Sell Successfully
"Selling is important in all professions because it involves synthesizing information and persuading people." Rather than using this as a lesson on how to sell a product, this resource might best be used as an inquiry into what goes into...
Alabama Department of Archives and History
The Great Depression - Hard Times Hit America
To gain an understanding of how the Great Depression affected everyday citizens, class members examine letters written either to the president or to the governor of Alabama asking for assistance.
Kenan Fellows
Farm to Fuel: The Alternative Fuels Industry
Need a lesson to fuel young minds? A variety of hands-on activities is sure to get your class fired up! Beginning with an introductory slideshow and culminating with group presentations, the week-long unit has something for everyone....
Carolina K-12
The Federal Reserve and Monetary Policy
How does the Fed manipulate the money supply in the United States? After reading a comic book on monetary policy and answering guided questions, your class members will participate in an interactive online simulation in which they will...
Curated OER
Empty Oceans
In groups of four, pupils brainstorm about seafood. They view the Monterey Bay Aquarium Seafood Watch website to examine the problems caused by the seafood industry. Learners are then brought back together to discuss what they...
PwC Financial Literacy
Evaluating Financial Information
Advertising is all around us. Sometimes those advertisements are directed at young people, so it's important for youngsters to recognize false advertising and fraud when they see it. That's what this instructional activity is all about....
Federal Reserve Bank
Diversification and Risk
After being given a portfolio of investments, your young economists will learn how to assess the relative risk of the portfolio's products and understand the importance of diversification, relating these economic concepts to real-life...
PricewaterhouseCoopers
Saving and Investing: Building Wealth for Financially-Secure Futures
While spending is fun, saving for a retirement is the future. Young adults learn about the importance of saving and different opportunities to do so during their adulthood.
Curated OER
Growing Minds: My Plate
Examine food choices and the nutritional properties of food groups with this visually appealing whole-class lesson plan. This will take a bit of preparation, but once you do it, you can use the materials for years. Using a food groups...
Federal Reserve Bank
Once Upon a Dime: High School Lesson Plan
Who knew that fairy tales and economics go hand-in-hand? Pupils complete a host of handouts, using everything from graphic organizers to short answer questions to reinforce concepts. They also complete a project that builds on everything...
Council for Economic Education
The Columbian Exchange
What did you have for dinner last night? Many scholars ask that question without considering the history behind the foods they eat. Using a simulation, scholars investigate how the foods they eat are the product of the Columbian...
Council for Economic Education
Wages and the Black Death
While the Black Death wiped out a third of Europe's population during the Middle Ages, its destruction paved the way for better wages for workers and even an early form of modern capitalism. The relationship between the cataclysmic event...
Council for Economic Education
Green Eggs and ...Economics?
Scholars use four different children's books by Dr. Seuss to analyze microeconomic concepts. Group presentations and research help them better understand simple economic concepts through simple stories.
Carolina K-12
The Great Depression
From Black Tuesday to Hoovervilles and the Dust Bowl, here is a resource that offers a comprehensive overview of the Great Depression. It includes a detailed PowerPoint presentation and guided notes template, activities for analyzing...
Media Smarts
Advertising All Around Us
Here is a set of advertising lessons, explore language, techniques, representation, and target audiences. Discuss the impact ads have on our daily lives. What do we see and how do they make us feel? Observe ads from around the world and...
Core Knowledge Foundation
Isn’t It Exciting? (The American Industrial Revolution and Urbanization)
America was built on the ingenuity, work ethic, and foresight of our ancestors. Sixth graders learn about the complex Gilded Age in American history, including the prominent inventors and captains of industry, and how they all connect...
Curated OER
Build Your Dream Science Lab
Would your ideal science lab be filled with bubbling beakers and zapping Tesla coils? Or would it contain state-of-the-art computer technology and data analysis? Dream big with an innovative lesson that connects math and language arts...
Council for Economic Education
What's the Big Deal about Spices?
Today's gourmands don't consider spices to be the equivalent of silver and gold. During the middle ages, however, these commodities were precious. People back then used spices in religious ceremonies, to cure rotten food, and as a show...
National Woman's History Museum
Country to City
After reading a series of primary source documents, groups compare the lives of and opportunities available to rural and urban women in the 19th century to rural and urban life in the 21st century. As an exit ticket, individuals craft a...
C-SPAN
Big Data and Politics
Movie selection means more than entertainment. Learners consider what information Netflix gathers to understand the concept of "big data." Resource includes clips of experts talking about corporations that harvest the details of our...
Nemours KidsHealth
Food Labels: Grades 9-12
Check the label! That's the big idea in a lesson plan about using the nutrition facts on food labels rather than advertising hype to make healthy choices about what to eat. After reading background articles and learning how to read...
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