Jane wants a new television, but she's not sure what size to buy! Your middle schoolers can figure it out when they apply the Pythagorean theorem. Produced especially for meeting Common Core standards in geometry, this activity appeals...

Students analyze television commercials. They listen to audio tapes and view video tapes to answer questions about the content. They answer questions related to the products, images, characteristics, and presentation. They rewrite the...

Students use word processing software to create slogans for products. They write their own jingles and create their own packaging for products they design. Then they write and act out their own television commercials for their products.

Pupils become informed consumers and citizens with this lesson on the influence of advertising, identifying basic advertising techniques and discriminating between fact and claim in modern advertisements and commercials.

Political ads as primary source documents? But of course. Viewers analyze the strategies involved in the Republican Party's 1984 advertisement in support of Ronald Reagan's reelection. 

Writers compose an original found poem by searching for words that inspire them. Words are taken from everyday conversation, books, cut from magazines, the mail, or an already written poem. 

Investigate ways to persuade by introducing learners to the three rhetorical appeals (Pathos, Logos, Ethos). Pupils receive a worksheet for their definition development of the terms and coinciding vocabulary words. The activity continues...

Learners role play where they assume the role of business executives who must decide which of three prototypes of paper towels would be the best buy for consumers. Students compare three products to determine the best value by using...

Elementary schoolers explore the concepts associated with comparison shopping, and the concept of need versus want. They also look closely at the power of advertising and become more aware of the messages that ads present. After taking...

Provide parents with the tools they need to bridge the summer learning gap with this collection of fun activities. Whether it's creating an alphabet poster with illustrations for each letter, playing a game of sight word concentration,...

Learners use statements out of newpapers to distinguish between facts and opinions. They discuss these differences as well.

Students describe some of the characteristics of country and blues music. They see how country music rose to a nationally known music style. They write a two-paragraph essay on what they think country music be like in the next 100 years.

Students create an awareness of how music creates a setting in a story or legend. They identify the instrumentation, dynamics and tempo used to create various settings for a musical story. They perform rhythmic patterns from listening...

Students explore a variety of Internet sites provided to provide tools to speed up their net experiences. The lesson was originally written for librarians with little or no net experiences.

Students explore the early colonies of American settlements. After researching important characteristics such as land, politics, economics, and educational opportunities, students create their own advertisement for one of the colonies.

Fourth graders explore fractions. They use Skittles and M&M's to practice adding and subtracting fractions. Students review the numerator and the denominator of fractions. They count the number of each color of Skittles and M&M's...

Students explore the variety of organizations that function as Internet connectors and the type of connections available. The lesson was originally written for librarians with little or no net experiences.