Lesson Plan
Curated OER

That's the Spirit

For Teachers 7th - 12th
Is, as Walt Whitman contends, America’s “almost maniacal appetite for wealth,” the heart of the American dream? Class members grapple with this question as they read David Brooks’ article “The Commercial Republic,” and quotes that...
PPT
Curated OER

Baking Bread

For Teachers 3rd - 5th
Reading and following recipes is a wonderful way to encourage the comprehension of procedural text. Here is a fabulous bread recipe that includes links to sites that show how bread is made in the commercial bread industry. 
Lesson Plan
Curated OER

Interpreting Selected Works of Art from the 20th Century African-American Experience

For Teachers 10th - 12th
Students examine pieces of art by African-American artists in the 20th Century. For each piece, they are shown slides of the artwork and others by the artist to identify the techniques used. In groups, they discuss and research the...
Lesson Plan
Curated OER

Influence of Beauty, The Beauty of Influence

For Teachers 10th
Tenth graders explore the influence of art on modern societies. Through the internet, they assess paintings of advertisements for commercial products and social-political beliefs. Using spreadsheet software, the class compares and...
Lesson Plan
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Curated OER

Advertising in the Contemporary World: An Introduction to Persuasive Texts

For Teachers 7th - 8th Standards
Beginning a persuasive writing unit with your middle schoolers? Approach it through something that persuades us all: advertising! Through studying video and print advertisement, your class will practice Common Core skills for reading...
Lesson Plan
Curated OER

Pop Art-Reflections of the Mass Media

For Teachers 9th - 12th
Young scholars select a common object or a face, and draw or paint it on a flat surface making it larger than real life. They choose a common object or simple scene and repeat it horizontally or vertically as defined rows. They create a...
Lesson Plan
Curated OER

Commercial Applications

For Teachers 7th - 12th
Students identify the different types of artists needed to produce television commercials and the kinds of work they do in this Arts lesson for the high school classroom. The lesson is cross-curricular in nature and includes an example...
Activity
Teach Hub

Super Bowl Classroom Activities

For Teachers 3rd - 12th
Need some help getting young football fans to focus on something besides the Super Bowl? Use a list of football-themed activities for art, math, science, nutrition, language arts, and social studies to get their heads in the game!
Lesson Plan
Curated OER

Marketing to Teens: Introduction

For Teachers 7th - 12th
An introductory lesson shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your young scholars already have all the information they...
Lesson Plan
EngageNY

Analyzing the Power of Different Mediums: Little Rock Girl 1957

For Teachers 8th Standards
Scholars begin the instructional activity by watching a video of media history and discussing it in a Turn and Talk. They then look at the texts A Mighty Long Way and Little Rock Girl 1957 to make a connection to the role of the press in...
Lesson Plan
Curated OER

Truth in Advertising: When to Ask Questions

For Teachers 9th - 12th
Students view different commercials and ad campaigns that present opposing notions of "truth." Students use these commercials to evaluate what makes an effective public service announcement (PSA) or advertisement, then choose a national...
Lesson Plan
Curated OER

Lights, Camera, Campaign

For Teachers 7th - 8th
Students employ their technology skills to produce campaign commercials. For this political campaign lesson, students discover the appropriate uses of video cameras and create fictitious campaign commercials.
Lesson Plan
Southern Nevada Regional Professional Development Program

Review Games

For Teachers 11th - 12th Standards
Boggle, Jot Thoughts, Trading Cards, Commercial Breaks, Snowball Fight, Bingo, Draw it! Here’s a bunch of review games that would make a great addition to your curriculum library. The games can be easily adapted to address the Common...
Lesson Plan
Curated OER

Imus: How much free speech is too much?

For Teachers 10th - 11th
Learners explore current interpretation of the First Amendment, including that of commercial speech. Next read background about Don Imus and his comments about the Rutgers women's basketball team.
Lesson Plan
Curated OER

Cruise the News

For Teachers 4th - 12th
Students utilize newspapers as a resource to complete various tasks. They read articles, write summaries, investigate the classified section, write commercials, and circle spelling words.
Lesson Plan
Curated OER

Children's Literature Across the Curriculum Ideas-How Dogs Really Work!

For Teachers 2nd - 5th
Students read How Dogs Really Work! by Alan Snow. They complete a variety of cross-curricular activities surrounding the study of dogs as pets. Included are reading, art, math, science, writing, social studies, and library connections.
Lesson Plan
Curated OER

The Artist as Entrepreneur

For Teachers 11th - Higher Ed
Some kids know exactly what they want to be when they grow up. This careers lesson aids upper graders in considering who they are as artists and how they can profit from their art, making a career out of something they love. This is a...
PPT
Curated OER

Bloopers and Accidental Humor

For Teachers 11th - Higher Ed
Give your hard-working students a chuckle with this humorous powerpoint, which features famous quotes that are "accidentally funny," as well as photos and a link to a funny Slovak commercial on Youtube. This slideshow would be a good...
Lesson Plan
Scholastic

Persuasive Communication (Grades 9–12)

For Teachers 9th - 12th Standards
Before your students reached your morning class to learn about persuasive writing, they probably saw dozens of examples of persuasive communication in the form of advertisements. A short, introductory lesson inspires class members to...
Printables
Teaching Mama

P is for Penguins

For Teachers Pre-K - 1st
Practice printing, matching, tracing, cutting, coloring, and more with a packet full of penguins! Allow these perky winter animals to help your kids out as they work on these skills.
Activity
Poetry4kids

How to Create a “Found Poem”

For Students 3rd - 8th Standards
Writers compose an original found poem by searching for words that inspire them. Words are taken from everyday conversation, books, cut from magazines, the mail, or an already written poem. 
Lesson Plan
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PBS

Broadcast News

For Teachers 7th - 12th Standards
Just because a story is on the news doesn't mean it's being presented fairly. Analyze news broadcasts with a lesson focused on evaluating television journalism. At home, kids watch a news show and note the stories presented, including...
Lesson Plan
Media Smarts

Selling Tobacco

For Teachers 7th - 10th
Take a look at tobacco advertising techniques through the decades. Learners analyze the differences in strategies, and write an essay on the advertising history of one brand of tobacco, how tobacco advertising has changed over time, or...
Lesson Plan
National Nanotechnology Infrastructure Network

Is Measuring an Art or a Science?

For Teachers 9th - Higher Ed Standards
Not only do future engineers learn the difference between accuracy and precision, they also get some hands-on experience using different measuring tools. 

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