Curated OER
Market Maze
Learners must figure out the most efficient route to help Jack find his way to the market through a maze of trees and curvy lines. This is a great worksheet to keep on hand for free-time activities.
Curated OER
Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
Curated OER
Why Study Economic Downturns?
Research and connect America's current economic downturn with the 1929 Stock Market Crash and the Great Depression.
Curated OER
The Anatomy of Cool
Students explore differences between superficial and real "coolness," how marketers use cool to sell products, and how their own attitudes and perceptions are affected by media messages that reinforce specific messages about what...
Curated OER
Consumerism Scavenger Hunt
In this social studies worksheet, students discover how to be an informed consumer by first reading 10 questions pertaining to marketing, advertising and purchasing choices. Students use Internet searches to find the answers. There are...
Curated OER
Analyzing Advertising
Some ads really make products look great, and even better than they really are! Kids get into small groups to research and compare marketing used by various cell phone companies. They analyze advertisements, carrier options, and cell...
Curated OER
Big Branding on Campus: Reading Informational Text
This New York Times "Learning Network" activity poses 11 questions on an article and video about commercial branding and marketing on college campuses. The related article, "On the Market: Thinking Critically About Advertising", is...
Curated OER
Market Basics: Demand, Supply, and Price Determination
High schoolers are introduced to the concepts of supply and demand. Using the Law of Demand and Supply, they develop charts and graphic models of supply and demand. They compare and contrast the behavior of consumers and suppliers when...
Curated OER
Branding and Marketing Religion
Students explore religious worship. In this marketing religion instructional activity, students examine their own religious beliefs and practices as they investigate religious outreach practices.
Utah Education Network (UEN)
Marketing a Breakfast Cereal
Your class will pretend that they just got hired as marketing consultants for a cereal company. They have the task of designing, marketing, and promoting a new healthy cereal to a target population. They must take pricing, market...
Curated OER
The Stock Market Game
Learners participate in The Stock Market Game. After selecting a name for their group, students invest $10,000 imaginary money and determine which stocks to purchase.
Arkansas Economics
The Bead Game
What better way to learn about different economic systems than to participate in them? An engaging bead game highlights the differences between market, command, and traditional economies. In small groups, 6th graders work through three...
Carolina K-12
Practice Test of Economics
From scarcity and supply and demand to entrepreneurship and the stock market, here you'll find a multiple-choice assessment that includes 34 questions covering all the major concepts of a traditional economics course.
EngageNY
Tides, Sound Waves, and Stock Markets
Help pupils see the world through the eyes of a mathematician. As they examine tide patterns, sound waves, and stock market patterns using trigonometric functions, learners create scatter plots and write best-fit functions.
Curated OER
Great Depression: Brother, Can You Spare a Dime?
Add this presentation to your unit on the Great Depression as a strong informational supplement. With clear learning objectives, details on the 1929 stock market crash, and the effects of the Great Depression (though it's spelled...
Media Smarts
Kellogg Special K Ads
Foster class discussion about body image with the resources and questions provided here. Focus on Special K's "look good on your own terms" ad campaign. Learners start by reading about this campaign and analyze a series of print ads,...
Via Sapientiae at DePaul University
The Great Depression of the 1930s
A 10-lesson unit takes young historians through a study of The Great Depression and life in the 1930s. The crash of the stock market, the Dust Bowl, unemployment, and mass migration west are all addressed through the analysis of primary...
Lincoln Public Schools
Cereal Box Project
Challenge your class with this fun and engaging engineering design project. The goal, to create a brand new cereal complete with a list of ingredients, a name and logo, and a box to hold it in. Starting with a survey to determine the...
Carolina K-12
Personal Financial Literacy: Saving and Investing
When should you save, and when should you invest? In considering this question, your class members will also learn about the time value of money, inflation, compounded interest, and income/growth investments. The resource also outlines...
Media Smarts
Marketing to Teens: Alternate Ads
Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media...
Curated OER
Market Analysis
High schoolers examine how markets can be broken down by businesses. They explore topics such as market positioning and market segments. They discuss how market structure influences the market itself.
Curated OER
Introduction To Markets - Lesson Plan: 1 X 1 Hour Lesson
Students study the concept of a market. They determine the different purposes of buyers and sellers. They look at the utility of an item and how the value for money affects the decision making of consumers.
Curated OER
Market Research
Pupils examine the difference between primary and secondary market research. They discover the limitations on marketing strategies. They explain the importance of having more research done before marketing decisions are made.
Curated OER
The Marketing Mix
Students examine the seven P's in marketing. They discover the need to blend different elements to make marketing successful. They place significance on elements for different products and services.
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