Teach Engineering
Package Those Foods!
Designing the right package — it's more than a pretty picture. Challenge small groups to design a food package. They must consider the type of food they are packaging and the package's ability to control the physical and...
Curated OER
Marketing to Teens: Introduction
An introductory lesson plan shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your learners already have all the information they...
Curated OER
Savers & Borrowers: Financial Markets in the United States
Investigate the current financial market and have your class explore savings, borrowing, financial markets, mutual funds, and the stock market. This four-part lesson is designed to help young scholars become knowledgeable and informed...
Curated OER
Market Before You Produce
In this vocational worksheet, students answer nine questions about a product they could market and determine if it meets customer needs.
Indiana Department of Education
The Represented World: Communication—Packaging
Challenge your classes to design and market a new product. Collaborative groups use geometry skills to create packaging for their products. Finally, they plan a marketing strategy to present to a marketing specialist.
Curated OER
Imports and Exports for Making a Food Pyramid
Young scholars examine the food pyramid and discuss it nutritional value. They play a game to determine what types of foods and number of servings they need to complete food pyramids. they can i"import" or "export" cards with foods they...
National Research Center for Career and Technical Education
Break-Even Point
How do companies determine the prices of their products? Marketing maestros discover the concepts of cost and break-even point through discussion, independent practice, and a collaborative assessment. The career and technology-oriented...
Curated OER
Packaging Tricks
Young scholars become aware of the ways in which packaging is designed to attract kids. In a series of activites, students compare similar food products, assess nutritional value, and participate in field trip to see how packaging...
Beyond Benign
Water Bottle Unit
How much plastic do manufacturers use to create water bottles each year? The class explores the number of water bottles used throughout the years to determine how many consumers will use in the future. Class members compare different...
Curated OER
Fish Tanks: Volume and Surface Area
Given a very realistic challenge, your young geometers design residential fish tanks in rectangular and triangular prism shapes. They compute the volume of water each will hold. They also determine the size of plastic covers for each...
Nemours KidsHealth
Food Labels: Grades 9-12
Check the label! That's the big idea in a instructional activity about using the nutrition facts on food labels rather than advertising hype to make healthy choices about what to eat. After reading background articles and learning how to...
Curated OER
All Wrapped up and Nowhere to Go
Students consider the impact of legislating exessive packaging. In this environmental issues lesson, students visit selected websites to discover information about packaging and UK laws to reduce it. Students...
Curated OER
The Stock Market Game
Students explore the stock market. They choose a company and research the company's financial report. Students select 4-10 stocks and become an advocate for one stock. Using spreadsheet software, students compare stocks. They analyze...
Curated OER
Hershey and Advertising
Students examine Hershey advertising history. In this marketing lesson, students analyze the advertising strategies employed by the Hershey company as they respond to discussion questions about 4 Hershey ads. Students write their own...
Curated OER
Food Packaging
Middle schoolers identify the functions of packaging food and how the designs work. In this food packaging lesson students identify the changes that occur in different types of materials.
Curated OER
Logo Design
Students create a marketing design, print communication design and a package design for a suite of products for an imaginary company. They identify the qualities of successful logos and incorporate those qualities into their own designs.
Curated OER
Bottled Water Ban
Convenience, taste, portability ... what's not to love about bottled water? Apparently, a lot. Scholars analyze the four main arguments supporting and opposing the sale of bottled water. They explore the health, environmental, and...
Curated OER
Package Those Foods!
Middle schoolers create a food package for a specific food. For this marketing lesson students divide into groups and research, design, produce, market and analyze packaging.
Curated OER
DTP: Redesigning a Product Package
Students design packaging and labeling for a product so that it appeals to a specific audience. The use a cardboard box that was designed for one purpose and redesign it to meet the new criteria including a catchy name to go with an...
Curated OER
Product Packaging Conundrum
In this product packaging conundrum worksheet, students research product packaging to select materials and design for packaging a model of the school mascot. This page has numerous links to helpful web resources.
Curated OER
So Many Cookies...So Much Packaging
Young scholars explore the way packaging is used in the distribution of goods. In this packaging lesson, students investigate how packaging is used, what resources are used to make it and ways it can be recycled.
Curated OER
Sugar-Coating the Facts
Students explore the food industry's influence on American Student nutritional habits and analyze the nutrition charts found on food packaging. They design their own warning labels for foods targeted at Students.
Curated OER
Will the Real Capitalism Please Stand Up?
Students analyze descriptions from five different countries to determine which institutional components of capitalism are present and, if so, to what extent. They then place each on a continuum depending upon the number and strength of...
Curated OER
Snap! Crackle! Box!
Students develop a new cereal and design a box for it. In this art and design lesson, students complete a year-end cumulative activity in which the use all of their artistic skills to develop a new cereal. They use their marketing skills...