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Scholastic
Identifying a Target Audience
How do advertisers try to speak to you? Learners review a variety of advertisements and identify how they attempt to reach a particular targeted audience, as well as consider what type of audiences they might belong to as young...
Teach Engineering
Thinking Green!
Encourage your class to solve local environmental issues. Groups brainstorm environmental issues that are affecting the community, choose one they want to solve, and design a product or service to solve their chosen issue. They then...
Teaching Tolerance
Using Photographs to Teach Social Justice | Advertisements Promoting Activism
Activism can create real change. Class members examine a series of photographs that represent a different form of activism. Individuals then craft a persuasive speech in which they argue why the photo they chose is the best example of...
Media Smarts
The Broadcast Project
As part of a unit on media studies, kids are asked to chart their viewing habits, observe the advertising that sponsors their favorite shows, and then to imagine what they would broadcast if given a block of airtime.
Beyond Benign
The Green Zine
It's time for your class to advertise what they've learned! The culminating lesson in the 24-part series asks scholars to use their newfound chemistry knowledge to create advertisements. Their magazine advertisements describe the health...
Storytelling World
Maniac Magee
Add to children's enjoyment of the award-winning novel Maniac Magee with this fun collection of resources. From sequence of events and fact or fiction worksheets, to writing newspaper articles and creating advertisements based...
Curated OER
Colonial Newspaper Template
Partners produce a colonial newspaper that includes news articles, advertisements, want ads, and more using this handy template.
Great Schools
My First Presidential Election
Register, establish a platform, make campaign speeches, and design campaign advertisements with a study of presidential elections. Young citizens engage in various activities that mimic the election process.
Chymist
Esters: An Introduction to Organic Chemistry Reactions
Scratch and sniff an introduction to organic chemical reactions. A creative lesson has individuals study the esters commonly used in scratch-and-sniff stickers and advertisements. Following the lab procedure, scholars create the organic...
iCivics
Mini Lesson A: Monetization
Advertising is everywhere! Does your class know that their attention span is for sale, even when they're watching a simple news story? The second installment in a five-part series from iCivics examines the relationship between news...
Alberta Learning
Creating Persuasive and Effective Visuals
Advertisers know how to use persuasive techniques to create powerful visuals that inform and influence others. Class members examine these techniques and then demonstrate their knowledge as they craft posters, flyers, collages, etc. for...
Canadian War Museum
Analyzing Propaganda Posters
Understanding propaganda is very similar to understanding advertising's influence on an audience. Teach learners all about effective propaganda tactics by analyzing posters from World War I. Pupils work together to make their own posters...
DocsTeach
Evaluating Perspectives on Westward Expansion
Although popular culture tells the story of the American West simplistically, its reality is far more complex. Native American tribes—while already on the land—didn't have the same interests, and conflicts between white settlers and...
Center for History Education
The Untold Story: The Black Struggle for Freedom during the Revolutionary War in Maryland
The American Revolution brought freedom to select groups and ignored others. An enlightening resource highlights the struggle of African Americans during the American Revolution and their efforts to escape slavery. Scholars analyze...
Media Smarts
Marketing to Teens: Alternate Ads
Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media...
Federal Trade Commission
Ad Creation
How would someone market a new cereal to space aliens? Using the third lesson from a four-part Admongo series on advertising, pupils learn about persuasive techniques companies use to convince consumers to purchase their products. As a...
HealthTeacher
Get More Sleep
Help learners identify habits that interfere with sleep and to understand the importance of adequate rest and its impact on not only physical health, but also emotional wellbeing.
Little Bit Studio
Bugs and Buttons 2
Playing with bugs and buttons has never been so much fun! Offering a variety of different activities, this is a great resource for developing basic skills in preschool and kindergarten-aged children.
American Statistical Association
Chocolicious
To understand how biased data is misleading, learners analyze survey data and graphical representations. They use that information to design their own plans to collect information on consumer thoughts about Chocolicious cereal.
FatChicken Studios
Charades! Kids
Review content, fill a few minutes of time, hold a competition between several teams of students, and more. It all starts with asking pupils to hold tablets or smartphones up to their foreheads! From there, your class will head straight...
Carolina K-12
The Cuban Missile Crisis
This is the perfect introduction to the Cuban Missile Crisis for your young learners. The lesson includes an engaging mock air raid, in-depth discussions, audio of President Kennedy's speech to the nation, and an event overview.
Visa
Living On Your Own
Learners gain a realistic understanding of what is required for independent living. They begin by setting up a budget based on needs and lifestyle, and then use worksheets and a presentation to practice such skills as reading a...
Spur Design
PrestoBingo Colors
Open children's eyes to the wonderful world of colors with a fun interactive game. From red, blue, and green to garnet, sapphire, and chartreuse, this resource engages young students in learning about all sorts...
Ohio Department of Education
Observe Then Infer
To develop their skill at drawing inferences from observations, sixth graders rotate through six stations, conduct a series of experiments, make observations, and draw inference from what they observe.
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