VH1
Lesson 3: Marketing of Pop Music
Pop music and marketing are thrown into the mix to make a fun and engaging lesson plan. Learners listen to several pop songs and discuss the differences in musical style. They then get into groups and work together to decide how they are...
Curated OER
Marketing to Teens: Introduction
An introductory lesson plan shows learners how pervasive and influential advertising is in our culture; particularly, how teenagers are actively targeted by advertisers. As teenagers, your students already have all the information they...
Curated OER
Marketing to Teens: Parody Ads
High schoolers deconstruct advertising messages by analyzing parody ads and exploring the purpose of satire. Then they create their own parodies based on real ads discussed in class. A creative activity to extend any study of media,...
Curated OER
Marketing to Teens: Marketing Tactics
Enlighten young consumers to advertising techniques aimed specifically at their generation. Have learners answer questions about how advertisements are geared for a younger audience, then have them practice selling to other teenagers....
Media Smarts
Marketing to Teens: Gender Roles in Advertising
Young learners explore gender roles in advertising by taking an ad campaign they have seen which is specifically directed to one gender, and redesigning the campaign to target the opposite gender. After leading a guided discussion about...
Media Smarts
Marketing to Teens: Talking Back
Teach your class to talk back in a constructive and respectful way. This focuses in particular on talking back to the media and to advertisers when they have concerns. Learners participate in a brainstorm and then compose letters or...
Delegation of the European Union to the United States
The Single Market and Free Trade
What are the benefits of a single EU market? Class members conclude their examination of the European Union by focusing on the single market concept designed to bring down barriers, create more jobs, and increase prosperity.
Curated OER
Stock Wars: Bringing Wall Street to your Classroom
Using interactive apps and structured assignments, you can make the stock market accessible to all students.
Curated OER
To Market to Market
Fourth graders research a product and participate in an integrated simulation of a free market economy where students will create, buy and sell a good or service. In completing this activity, 4th graders understand the concepts and...
PricewaterhouseCoopers
The Stock Market
Keep or sell? Young learners simulate as buyers in the stock market while learning about the benefits and important factors to know when purchasing. The thorough resource allows for observation of case studies and provides an assessment...
Curated OER
Allowing Students to Explore Simple Physics and Marketing in English Class
Scientific method, linear measurements, friction, inertia. Imagine learning scientific vocabulary in an ELA class. Before researching and developing a presentation about simple machines, class members build a common, but decidedly...
Discovery Education
Market Research and Design: The Headphone Challenge
Watch augmented reality bring classrooms to life. Scholars work in groups to design, build, and market a new pair of headphones meant for children under three. They use an augmented reality app to show their headphones in action as they...
Media Smarts
Marketing to Teens: Alternate Ads
Did you know that Coke can teach the world to sing in perfect harmony? Learners develop an awareness of more subtle, less obvious methods advertisers use to reach consumers. Included is a list of related lessons available on the Media...
SaveandInvest.org
Introduction to Earning Interest: Middle School
Does your bank pay you for allowing them to hold your money? Class members research three different ways they can earn money using money already in the bank. Topics include certificates of deposit, statement savings accounts, and money...
Federal Reserve Bank
To Rent-to-Own or Not to Rent-to-Own?
Explore the key elements of a contract with your young adults, and delve into the features and unique benefits of a rent-to-own contract through discussion and worksheet practice.
Education Bureau of Hong Kong
Traditional Marketing and E-Marketing Strategies
Are e-marketing or traditional marketing promotions more effective in business? Scholars explore the topic as they discuss and debate e-commerce. To finish, they develop marketing plans to demonstrate learning.
California Department of Education
What’s the Market for My Labor?
Is it easy to find a job I'll love? Show scholars the importance of understanding the labor market with part three in a five-part series of career and college readiness lesson plans. After learning important vocabulary, learners track...
Balanced Assessment
Stock Market
Analyze trends in the stock market using histograms. Future economists use data presented in a histogram to find periods of greatest increase and decrease. They also draw conclusions about days that would be best to invest.
California Mathematics Project
Viral Marketing
Math's gone viral—in the form of an exponential function! The activity uses an exponential function to model the growth of a marketing strategy. Learners create a table of values to observe the pattern in the numbers and then model the...
Texas Education Agency (TEA)
How to Market Yourself and Finding Employment
Marketing is not just important for products—it's for people, too! Using the informative resource, scholars learn about the various parts of a resume. Next, they use their newfound knowledge to create a resume to highlight their skills...
Curated OER
How Does the Stock Market Really Work?
Investigate the stock market as it relates to the business world. Young scholars investigate ways to invest their money for the future. They make a presentation and discuss their findings with the class.
Texas Education Agency (TEA)
Investigating Careers - Careers in Marketing Strategy
The biggest balloon wins! Pupils play a balloon race game, answering questions about careers in business and marketing while blowing air into balloons. Additionally, scholars research two similar companies to study their marketing...
National Woman's History Museum
Country to City
After reading a series of primary source documents, groups compare the lives of and opportunities available to rural and urban women in the 19th century to rural and urban life in the 21st century. As an exit ticket, individuals craft a...
Council for Economic Education
What Do People Want to Wear?
Who doesn't love fashion, especially when it can be applied to economics, supply, demand, market trends, and price equilibrium. Curious young consumers examine market scenarios to determine their effect on the demand and price for...
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